\def\Title{BOOK TITLE}
\def\Subtitle{IN FULL}
\def\FullTitle{\Title: \Subtitle}
\def\AuthorFirst{AUTHOR}
\def\AuthorLast{NAME}
\def\AuthorFull{\AuthorFirst\ \AuthorLast}
\def\Illustrator{ILLUSTRATOR NAME}

\def\Edition{First}
\def\EditionsList{10 9 8 7 6 5 4 3 2 1}
\def\Year{2017}

\def\ISBN{XXX-X-XXXXXX-XX-X}

\def\Publisher{PUBLISHER}
\def\PublisherEmail{publisher@example.com}
\def\PublisherURL{example.com}
\def\PublisherLocation{City, STATE}

\newcommand\ally[1]{
\begin{quotation}
    \fontspec[Scale=0.9,Color=444444FF]{Merriweather Sans}
    \noindent \emph{#1}
\end{quotation}
}